There are approximately 200 things that Google looks at to rank your website, or figure out how relevant your website is when responding to a search query. No one outside of Google knows or understands the algorithm that is applied to these signals, but a lot of people test and try to figure it out.

There are some basics we can apply to your website to improve how your website appears to Google (we do this by default for Easyopt customers), but this Graphic below (courtesy of Mindstorm) illustrates how the Google engine works.

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SEO for Independent Practices

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